Company Information
Aback is a record label founded by Marc Deschenaux in 1998, when he was President and CEO of CD World Corporation, producer, and distributor of the Music Point, a jukebox that allowed users to select a compilation of songs they liked and record a compact disc within 3 minutes. The idea was to propose a new way of distribution of songs by track, offering a more personalized music experience for listeners. This innovative approach allowed users to bypass the traditional album format and create their own customized compilations, revolutionizing how music was consumed. By giving music enthusiasts the freedom to choose specific tracks, Aback Records sought to democratize access to music and embrace the evolving digital landscape of the late 1990s.
The label quickly built a reputation for supporting independent artists and diverse genres, focusing on quality over quantity. Aback’s mission was to break the barriers of conventional music distribution, leveraging technology to empower both artists and listeners. Over the years, it has expanded its catalog to include various musical styles, adapting to changes in the industry, such as digital streaming and online distribution, while maintaining its core ethos of artist-centric innovation.
Company Information
Aback is a record label founded by Marc Deschenaux in 1998, when he was President and CEO of CD World Corporation, producer, and distributor of the Music Point, a jukebox that allowed users to select a compilation of songs they liked and record a compact disc within 3 minutes. The idea was to propose a new way of distribution of songs by track, offering a more personalized music experience for listeners. This innovative approach allowed users to bypass the traditional album format and create their own customized compilations, revolutionizing how music was consumed. By giving music enthusiasts the freedom to choose specific tracks, Aback Records sought to democratize access to music and embrace the evolving digital landscape of the late 1990s.
The label quickly built a reputation for supporting independent artists and diverse genres, focusing on quality over quantity. Aback’s mission was to break the barriers of conventional music distribution, leveraging technology to empower both artists and listeners. Over the years, it has expanded its catalog to include various musical styles, adapting to changes in the industry, such as digital streaming and online distribution, while maintaining its core ethos of artist-centric innovation.
Vision
Aback Records is dedicated to defending artists’ rights and nurturing the diverse talents that define the music industry. We believe in creating an environment where creativity thrives, ensuring fair opportunities and resources for artists to develop their unique voices. Our mission is to empower musicians at every stage of their careers, providing guidance, protection, and support, while promoting artistic integrity and sustainable growth in a rapidly evolving industry.
Mission
Aback Records aims to produce compelling music that captivates and surprises, staying true to the essence of our name. We want our productions to take the audience aback.
We are committed to creating sonic experiences that push boundaries, evoke powerful emotions, and leave a lasting impact on audiences. By fostering a culture of bold creativity and artistic innovation, we strive to deliver music that resonates deeply and redefines expectations in the music industry.
Values
Aback Records is driven by a commitment to tenacity, excellence, and expertise in everything we do. We believe in leveraging cutting-edge technology to elevate the production process while staying rooted in the tradition of true orchestration and authentic artistry. At the heart of our work are real musicians crafting real music—an unwavering dedication to quality that celebrates the genuine essence of sound. We strive to deliver music that not only inspires but also sets new standards in the industry.